Quote:
Originally Posted by pdurrant
Apple (& Steve Jobs) know that DRM doesn't and can't work. There would not have been any DRM on the iTunes Music Store if the music labels hadn't insisted.
See this interview from 2003:
http://www.rollingstone.com/news/sto...tone_interview
"...we said: None of this technology that you're talking about's gonna work. We have Ph.D.'s here, that know the stuff cold, and we don't believe it's possible to protect digital content."
"Worst case: Somebody just takes the analog outputs of their CD player and rerecords it — puts it on the Internet. You'll never stop that. So what you have to do is compete with it."
It took from 2003 to 2009 for the music label to realise that Jobs was right.
If it only take the book publishers another six years to relaise it, I'll be very surprised  |
Read the whole interview, Jobs was not talking about removing DRM. He was talking about how DRM on CDs does not prevent illegal file sharing, which all of us here already know. The context is that music labels did not want to sell online due to fear of more illegal file sharing. Jobs says he convinced them that that was a baseless fear, and the only way to fight illegal file sharing is to have legal digital product available to people.
But there are other uses for DRM that are successful.