Kobo Arc 16 gb for $199. Will be released in November.
http://www.engadget.com/2012/09/19/k...ands-on-video/
After this review was released, Kobo decided to double the storage on the base model and offer 16GB for $199, 32GB for $249 and 64 gb for $299. Runs on ICS and Kobo has confirmed it will be updated to Jelly Bean in a few months.