MobileRead Forums - View Single Post - E-reader marketshare numbers

scrapking · 10-01-2012, 11:57 AM

ETA: If this study is representative of the Canadian population as a whole, then:

- by August 2012 Kobo had about 1.974 million e-readers in the Canadian market (an increase of about 384K, or 55% of the 6 months ending August 2012)

- by August 2012 Amazon had about 966K Kindles in the Canadian market (an increase of 126K, or 18% of the 6 months ending August 2012)

I estimate that the rest of the market grew by about 190K during this 6 month period (mostly Sony, but also some e-readers not backed by e-book ecosystems) which would represent 27% of the sales for the 6 months ending August 2012.

10-01-2012, 11:57 AM	#24
scrapking Evangelist Posts: 467 Karma: 1073260 Join Date: Jan 2012 Location: Victoria, BC Device: Kobo Vox, Kobo Glo	ETA: If this study is representative of the Canadian population as a whole, then: - by August 2012 Kobo had about 1.974 million e-readers in the Canadian market (an increase of about 384K, or 55% of the 6 months ending August 2012) - by August 2012 Amazon had about 966K Kindles in the Canadian market (an increase of 126K, or 18% of the 6 months ending August 2012) I estimate that the rest of the market grew by about 190K during this 6 month period (mostly Sony, but also some e-readers not backed by e-book ecosystems) which would represent 27% of the sales for the 6 months ending August 2012. Last edited by scrapking; 10-01-2012 at 02:18 PM.