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I think what leads to rampant piracy is not meeting emergent demands. The publishing industry should be working as hard as we can to develop new and innovative business models that meet the needs of readers.
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I think piracy has become more acute with ebooks, not because ebooks are easily pirated but because ebooks are easily visible. So, for example, if I'm living in South Africa and I speak English, but I want to read Nora Roberts, and Nora Roberts is only published in North America, I might have to wait through a four-year cycle to get her latest book. That lead time made sense when it was about ink on paper. But if it's an ebook, as a reader, I want to read it today — I love Nora Roberts, and I'd pay for her latest book, but I can't get it here because there's no service that will sell me an ebook in South Africa. That's when piracy starts to occur. Readers say: "I would have paid for it, but they wouldn't give it to me. They frustrated my demand."
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Summed up: pretty much everything we say on these forums