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Originally Posted by HarryT
Paid reviews have ALWAYS been prohibited. I do think it's right that reviews by other authors should also be banned; there's just too great a likelihood of an author either "putting-down" a rival, or promoting a friend.
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Not according to the article.
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The August 2012 piece by the NYT on paid reviews which kicked off the latest furore fingered the collar of Todd Jason Rutherford. His service, GettingBookReviews.com, was used by self-publishing’s ex-posterboy John Locke who bought 300 reviews. But, says Duns, Amazon hasn’t removed all the fake reviews commissioned by Rutherford:
"Locke’s paid-for reviews are all still up on Amazon, except for those written by Rutherford. He confirmed to me that he has removed his own reviews, but hadn’t told Amazon which others are paid, arguing absurdly they are not necessarily fake.
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Amazon is taking down the reviews from authors and the reviews from fans, leaving only the paid reviews on the website.