Apple's 18% market share only accounts for 80% of the profits in smartphones:
http://news.cnet.com/8301-1035_3-574...ol;editorPicks
(Samsung holds 15% so that doesn't leave much for anybody else.)
Yes, Android is just *killing* apple...
Their business model seem to be working fine, so far.
(shrug)
So, no; you *don't* need massive market share to dominate an industry, just as having huge market share doesn't by itself make you dominant.