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Well, I believe that reading deserves a dedicated device. For people who are readers, reading is important to them. And you don't want to read for three hours on a backlit LCD screen.
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Which ably explains making Kindle books available for PCs and iPhones, eh? Oh, well... so he's sold on his own product line. Nothing new there.
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We've got Kindle for PC. And we're working on Kindle for the Mac. Our vision is that we want you to be able to read Kindle books wherever you want to read your Kindle books.
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This isn't an interview... it's just another Kindle ad!