MobileRead Forums - View Single Post

JHeavner · 02-08-2007, 10:01 AM

You could liken the marketing challenge to what Tivo faced when it first came out. "Oh, it's a VCR that costs 3X more than a normal VCR." Right now the features, pricing, and content and just not there to take this to a wider audience. When I have a flexible device with a color screen and I can subscribe to the Washington Post and have it "delivered" then I think it's time to push the marketing. Most of my content has been obtained from places other than the Connect Store but your average person is not going to pay $400 to buy over-priced books from a limited store.

02-08-2007, 10:01 AM	#4
JHeavner Junior Member Posts: 7 Karma: 10 Join Date: Feb 2007	You could liken the marketing challenge to what Tivo faced when it first came out. "Oh, it's a VCR that costs 3X more than a normal VCR." Right now the features, pricing, and content and just not there to take this to a wider audience. When I have a flexible device with a color screen and I can subscribe to the Washington Post and have it "delivered" then I think it's time to push the marketing. Most of my content has been obtained from places other than the Connect Store but your average person is not going to pay $400 to buy over-priced books from a limited store.