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Old 03-05-2011, 11:43 AM   #11
SensualPoet
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Posts: 2,302
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Join Date: Nov 2009
Location: Toronto
Device: Kobo Aura HD, Kindle Paperwhite, Asus ZenPad 3, Kobo Glo
It does not make good business sense to give a discounted (or free) Kindle to any account that has low or no interest in reading on an e-ink device. There is a cost to purchase, ship, support every Kindle. There may be a model which works if th Kindle lands in the right hands which will then *purchase* Amazon Kindle books. If Amazon earns $3 per book as commission from the publisher, leaving out the cost of running the servers and book service itself, each "free" Kindle requires perhaps 50 books to be sold to recover the cost. It's essential the device lands in the right hands.

I believe the current model -- the device division has a mandate to make a profit and the ebook division has a mandate to make a profit -- will be the one Amazon continues to follow in 2011.
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