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Based on my research, it is better to cut the 5 day promo into 2 and starts on a Friday upto the weekends. I havent published my book yet (but plan to do so in the near future) as I want to fully plan every step that I will do, including the days when I will offer the promo..
Since I have no experience with it yet as well, thanks a lot for the heads up about the significant decrease of download on a Sunday.. Maybe it would be better if I start the promo on a Friday up to Saturday?
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