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Old 07-30-2010, 04:03 PM   #1
kjk
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Join Date: Oct 2008
Device: never enough
Mitch Joel: Product is the New Marketing

http://www.twistimage.com/blog/archi...new-marketing/

He quotes Jeff Bezos:
Quote:
. If I build a great product or service, my customers will tell each other."
Quote:
This isn't really about word of mouth marketing in as much as it is about the fact that customers don't just tell one another about brands they love (and hate)... they tell everybody.
Very true.
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