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Old 09-12-2014, 07:05 AM   #15
fjtorres
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Quote:
Originally Posted by Dopedangel View Post
To me google should be the one to buy nook from B&N. It would give Google larger market in the Ebooks. They already have joined hands with B&N for same day book delivery. Port all the Nook accounts to Google books and make it relevant in the ebook market.

http://www.theverge.com/2014/8/7/597...-book-delivery
It makes some sense.

Just not as much as last year, when Nook had a 12-15% market share and Google barely registered.

By now Google is starting to get some traction on its own and Nook has faded significantly. Unless the price is very low, Google might as well keep chugging along and use the money to keep expanding internationally. And wait and see if Nook shows signs of pulling out of the death spiral. The problem with (anybody) buying Nook is that it takes time to switch owners--6 to 9 months, typically--and at Nook's current rate of decline there may not be much left by the time the deal closes.

Nook's lost ebook sales have to be going *somewhere* and they're not all going to Apple or Amazon. Kobo is a possibility but their US visibility is no higher than before, whereas Google is starting to make ripples of relevance so it may be that putting the Play store on Nook tablets is migrating not only app sales to Google, but also ebook sales. (Tough game, huh?)

Google is rich enough to overpay for scraps but I'm thinking they would have done it by now if they were going to do it. The same logic applies to Samsung and Microsoft, the other deep pockets mentioned as likely buyers.

At this point I'm starting to think it will go the way Bookish went; merged with a startup in exchange for stock. There really isn't much marketable value left in Nook today. Not with the ticking bomb of the million Samsung tablets...
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