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One aspect of ebook purchasing is impulse buying. It's so easy to add a few more electrons to your ebook reader without having to worry about where to store a physical copy (yes - I too have run out of room to store pbooks), or how hard it will be to sell it if you don't like it, etc. It's kind of a no-risk way to try reading a book - esp. if you can get a free sample first. Also, others have posted this too, it's so easy to add a book while you are watching TV or a movie, and don't have to try to remember to write down the title and order it after the show is over.
So, an ebook sale does not necessarily mean a lost pbook sale. Sometimes, it is an extra sale, outside of your regular book buying habits.
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