The American way to deal with pirates--call in SEAL Team 6.
But seriously, pirates are bad for authors no matter what spin these guys try to put on it. And I find it difficult to believe that 50% of eBooks are pirated. We are not talking about software or music. The majority of people who read are probably at least a little better educated and intelligent, but not as prone to being geeky enough or dishonest enough to steal books. Yes many of us here know how to strip DRM, though I suspect we are in the minority within the whole eBook community. But we strip the DRM to make a book easier to read on our equipment and to make sure we will always have a usable copy of it. Most of us don't distribute those stripped copies to others.