I have an opinion and a question.
I think fonts play a very important role in giving a reader a sense of attachment. It adds emotion, style and attachment in a book.
Question:
I have this image of a scanned copy of a book (The Tipping Point) taken from "Look Inside" preview of the book at Amazon.
It seems like pretty standard font, but the "Oldness" in it makes it pleasurable.
Also, what are your favourite fonts and why do you like them?