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You're spot on, Steven...I don't understand why publishers have to try and apply the SAME profit-making model to eBooks as they do with the physical books....EVERYONE knows the overhead associated with distributing eBooks is a FRACTION of the cost of physical books, and saving the electronically typset file as an ePUB/PDF/etc takes no more than a few clicks and the processing time (depending on the length of the book).
I can't help but wonder if the "big houses" implemented this scheme knowing/hoping that if it fails, and pulls their company down with it, that Obama and "Uncle Sam" will be there to hand them their "bailout" like they were a huge automaker or bank....? (silly, I know, but you KNOW some companies have it in the back of their mind...somewhere)
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