Quote:
Originally Posted by Steve Jordan
On the other hand, if it encourages Borders to be more frugal in orders, resulting in less waste, that would be a good thing.
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I think it is a response to Borders being in fiscal trouble and Amazon's dominance. Publishers cannot allow Amazon to gain further dominance by having fewer competitors because Amazon will then be able to dictate pricing. I believe what you will see is Border's ordering fewer books. With a no return policy, dumpstering books will further erode Border's finances.