Over, your pBook analogy is deeply flawed ("You buy a mass market paperback and you will alway have to read in that format.")
DRM has proven several times to 'break' later in life. The device fails or the company goes out of business and your DRM media is so much encrypted garbage. pBooks are good until the paper burns or rots, something that hasn't happened in my lifetime. As opposed to DRM failures of which we have lived through several in the last couple of years!
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