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Old 03-05-2010, 12:54 PM   #5
Kali Yuga
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I concur with the authors that this study needs to be viewed with extreme caution. There is no solid conclusion to draw from this particular study.

I'm open to a variety of possible results from releasing free books, but IMO this study is just too narrow and targeted to produce viable results. It also doesn't look for a "halo effect," for lack of a better term; e.g. in many cases, the goal behind releasing a free ebook by an author is to increase sales of other books (paper and ebook) by that same author. This study doesn't look for that effect at all.
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