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While I don't have a set price I do find myself resisting paying more for an e-book than either the hardcover or paperback version of the same book. Say what you will about the cost of production, I don't think an e-book would cost more to produce than either of the other versions. I do want decent authors to be compensated for their work, and I think publishers do add value with editing. With e-books they avoid paper and glue, binding equipment, shipment, overstock and return costs.
As e-readers get more popular, someone will figure out how to make this model work for them. But it will probably be something other than a traditional publisher. They are stuck with their legacy costs that won't go away.
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