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It's a brilliant move. For me, I didn't get but 28 songs "added" -- I switched over to buying almost exclusively amazon mp3 and itunes music years ago. But a friend of mine checked his account, and he had songs from 161 CDs showing up in his mp3 player. His amazon cloud library went from zero to over 1000 songs instantly.
Now, most of those songs are in his iTunes library, ripped from the CDs years ago. But here's the point: he has been looking to transition to cloud storage for his music library, considering iTunes Match and Google Play. Amazon was not even on his library for cloud music --though he primarily uses them for streaming video and Kindle books.
Now, he is probably going to make the switch and use amazon's cloud storage for his music. It works on browsers, and it has a nice iPhone app. Had amazon not made this move, they wouldn't have captured this aspect of his business.
The same thing will happen with books at some point, where we get a digital copy and a hard copy. The ebook industry is still pretty young compared to digital music sales. They're all still working out the kinks.
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