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Old 10-15-2006, 12:39 PM   #1
davec67
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davec67 began at the beginning.
 
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why is borders selling the reader?

Why would a book store sell technology that would put them out of business if it takes off? Borders don't have any online presence so it is not as though purchasers of a reader will give them any business by buying books online. Not that anyone can buy from anywhere but the connect store anyway.

Rather, assuming the connect store gets reasonable content, then as soon as someone buys a reader there is no need to go back to borders at all.

Seems like a wierd business decision. I can only guess that sony are paying them a lot of money to sell it for them, or maybe they get some sort of cut from the connect store.
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