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Old 06-15-2010, 12:15 PM   #6
Mikewolf
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Mikewolf began at the beginning.
 
Posts: 14
Karma: 10
Join Date: Jun 2010
Location: Seattle
Device: iPad
@kjk - I don't think DRM and cloud/browser centric viewing are mutually exclusive. Today you see video delivered through browser, and all the premium quality stuff is DRM'd (example is Hulu, etc). Even that which is sent through Google video sites, like YouTube, where its a premium/studio driven product, it has DRM on it.

I think books will be similar. Sure, offline caching and nearly universal signin from any device will make it seem seamless, but no doubt, the consumer won't be able to copy and paste the book into a word doc, for example, and send to 100 friends.

That said, I still think cloud/browser centric viewing will likely win, and Amazon will be right there with Google.
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