Thread: Shatzkin on ebook cannibalization of print
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Old 08-08-2011, 09:22 AM   #1
fjtorres
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Shatzkin on ebook cannibalization of print
http://www.idealog.com/blog/will-pri...the-same-books

Lots of subtleties in there.
Several points stand out:
- recently reported numbers for ebook percentages are catalog-wide averages
- ebook share of narrative text is much higher, closer to 30% by now
- narrative text print runs in decline; closing in on 50% from 2 years ago
- if narrative text ebook growth does not slow down *soon* narrative print will lose all profitability; the tipping point is near
- publishing ops might splinter into ebook-focused (low overhead) narrative text and print-focused (high-overhead) illustrated books
- illustrated book (cooking, kids, coffee table, etc) economics will be negatively impacted

And he's looking at a two-year window.
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