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I think w8 may very well end up beating iOS and android in the end.
MS was late to the GUI too, and look how that turned out. They were late to the internet (early versions of IE were a joke, but they crushed Netscape eventually). Bing is now the only real competition to Google. They're killing it with Xbox.
Sure they fail plenty (Zune?), but they got plenty of cash for cushion. They're now doing some very interesting stuff with surface and Kinect.
W8 looks awkward now because they're trying to bridge old windows with the new metro. (Apple is sort of trying to make OSX more like iOS, with mixed results at best.). But eventually people will get with the program. Remember vista did not fail; it merely evolved to windows7.
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