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Well, far be it for me to say something about the cart before the horse, but it might help if you actually had an e-book for sale at Kobobooks or the Kindle store at Amazon.
And, as far as I can see, there isn't an e-Pub or mobi edition of the book for sale even on your own website.
While I may know nothing about neuroscience, when it comes to rocket science marketing I can assure you it's always a good idea to have a product for sale before searching for it at an online e-book store.
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