"The Kindle Wants To Be Free
Next week or next year, Amazon will start giving away its e-reader. Here’s why."
By Farhad Manjoo|Posted Tuesday, Aug. 28, 2012, at 5:47 PM ET
"My record on predictions about Amazon is mixed at best. Two summers ago, I guessed that “before the holidays,” Amazon would cut the price of its cheapest Kindle e-reader to $99. My logic was solid—the cost of the Kindle’s parts kept declining rapidly, and Jeff Bezos, Amazon’s CEO, seems to be happiest of all when he’s slashing prices—but my timing was off. Amazon’s cheapest Kindle didn’t break the $100 barrier until last year, when the company lowered the price to $79.
Being wrong doesn’t deter me, though, --"
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