Apple doesn't play in the low-price low-margin market. The 5C surprised many because it is still very expensive. Based on sales and profit I don't really see how Apple's bacon is in any danger.
Oddly enough, while I am also impressed with many of their non-phone products, their revenue is somewhere north of 50% from iPhones. They are now a phone company, or at least their fortunes rise and fall mostly from their phones.
Can you believe the crazy margin they get on memory up-sells in iPads? I'm a fan and I still think their price for larger memory is usurious.
They are still sitting on an absurd mountain of cash. I don't want Icann's stock buyback but they need to do something. I'd like to see them buy Netflix. I am still long AAPL, as are the top performing mutual funds in my 401K.
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