Quote:
Originally Posted by ereadingdotcom
Unfortunately, marketing is the least of it in the digital age. As an editor and an author, I can tell you that more top-selling authors than you can imagine are in dire need of editing before their work is published.
You can take that to the bank.
I've seen just horrendous writing from top names, and it takes strong editors to get them straightened up and producing truly publishable work. Not always, but more than you'd think!
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Of course. But whoever - author, publisher, retailer, marketer - pays for the required editor(s) is taking a fixed cost that who pays for is irrelevant to how the market moves.