Just a guess here, Sammy. CDON is a distributor of CD's (what else?) but also of other electronic stuff, games, dvds, ebooks, and I see white goods. We know that Waterstones is a bookshop in, I think, the UK, so I'm guessing that these two packs are some kind of tie-in of your Cover Story to the appropriate outlet rather than some special feature like being able to see foreign characters on the screen. CDON operates in Sweden, but I don't know if they're exclusively a Swedish company.
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