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Originally Posted by mateo
Why is the Sony Reader not available on Amazon? Why is it so hard to find them? I wasn't even aware that they were out yet.
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It was originally constrained supply. Sony opened with their Sony store and a limited number of retail partners like Borders. If they are still selling out, why expand and deal with the hassle of shipments and marketing at even more stores? I know some people have spotted them at CompUSAs and Frys too. I think once they are no longer supply constrained, you will see them more places.