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Old 10-15-2013, 06:48 PM   #41
AnotherCat
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Quote:
Originally Posted by ProfCrash View Post
...It is a shame that Sony seems to be leaving the US behind. I suspect that it is not about overhead or cost but that they have not sold enough e-readers in the US to make it worth their while...
I think there is likely some truth in that.

I cannot comment with regards to their strategy regarding ereaders, but I do know that Sony currently regard the USA as a low priority market for cellular phones (and some other small devices too). I suspect they also see that most people will be reading ebooks on other more versatile and powerful integrated devices in the near future and that dedicated ereaders will become a niche market perhaps inappropriate for a big global electronics company to be in (are there any other big global electronics companies making readers - Phillips, Panasonic, etc? Can't recall any, off hand).

They are not the only ones that have placed USA with low priority with respect to electronic devices, as one other example the USA was a low priority market for Nokia for a number of years (predominantly because of the US's fascination with Apple).
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