Quote:
Originally Posted by wizwor
Social reading simply removes geographical (and potentially language) barriers allowing kindred spirits to enjoy a book (or movie or anything, really) together.
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...while siphoning as much data about you as the device/app manufacturers possibly can in order to sell it to marketeers (or pass it on to marketeers to use it on their own behalf, if they're storefronts like Kobo or Amazon), which is the primary purpose of such features.