Quote:
Originally Posted by HansTWN
It is just talk. The old Sears trick, you talk up the high-end stuff to impress the customers and then sell the low or medium range. Amazon just wants to show off their advanced technology. You are reading too much into it. They are just as happy if you buy the 7" or WiFi only 8.9".
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They *expect* people to buy the $199/299, "value" models.
The $159 and $499 models are the "specialty" models; one is the low-ball price leader, so they can say: "Kindle Fire! From $159!"
The other is the chest-thumper: "Our tech is as good or better as anybody's!"
They do the same thing in the auto industry.
Chrysler: "Yeah, we can build exotic street-going race cars as well as anybody! Look at our drool-worthy VIPER that goes toe to toe with Ferrari and Porsche's very best! We also make the much more affordable Dart. Check it out!"
Marketting 102, really.