While they're adding support for MP3 starting on their flash memory based players, Sony will still use the ATRAC format for their Connect music download service.
Article at CNET News.com
Quote:
Still, the Sony move is unlikely to bring MP3 files to the recently launched Sony Connect online music download store, which sells songs encoded in Atrac.
"We want to push Atrac on our music download services and remain convinced that it is the best format on the market," the ZDNet France source said. "But it is clear that the industry benchmark is Apple's iPod, which is compatible with MP3."
This person added that Sony had found that users of its flash memory music players are not happy with the company's current system, which forces them to convert MP3 and other file formats into Atrac for use on their Sony devices.
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