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Old 07-06-2010, 11:33 AM   #2
BenLee
eReader Junkie
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Posts: 304
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Join Date: Jun 2010
Location: New York City, NY
Device: Kindle + Sony
Social media has been touted as the next big thing in marketing for the last few years. Only natural that it now extends to book promotion as well. Personally, I think it's a great way to connect to a fan base and have a back and forth with them. People will want to support an author more if they feel they've had some input into his decisions.
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