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If Borders chooses to only offer eBooks in the Sony format (wrapped in ePub or wrapped around ePub, I'm not sure how that works), I think this won't help at all. But if Sony supports the ePub standard and that's what Borders chooses to sell, in a way that allows the files to be read on other devices, that would be great. I could really see this being the lever to get the publishers interested in putting more of their midlist and backlist books into ebook format.
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