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Old 06-30-2010, 02:38 PM   #10
fjtorres
Grand Sorcerer
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My first thought was that the Headline was a bit of a stretch.
"Compelling?" Too strong. "Encouraging", maybe.
Then *this* came out:
http://techcrunch.com/2010/06/30/ama...text-platform/

Okay, compelling sounds about right.
"You want 70% royalties? Then do the right thing for the customers. And yourself."

To get the higher royalty the publisher needs to price the ebooks at least 20% cheaper than print, limit geo-restrictions, *enable* TTS...

Some may say its heavy-handed (and it is) but sometimes you just have to hit the mule with the two-by-four.

Hopefully enough smaller publishers will play ball and, in the process, become bigger publishers.
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