Love the book or money back
I've been asked by my partners to come up with a 'business model' to take our own wee publishing house a tad along the road ...
Because we've always been more literary than genre driven (call it shot-in-the-dark) and because we're going all-out on ebooks in 2010, I thought of this:
If you didn't absolutely love the book you bought, you can have your money back or a second choice for free! No questions, but play fair.
Is that silly or is that confident?
I'd appreciate your views.