Originally Posted by kennyc
This is not an issue for me. I purchase books from a variety of places and download to my computer. Then I decide which reader it is going on etc.
It's generally a two step process in any case, but really not an issue at all.
Not a big issue for me either, since I do what you do. But the universe of people who are willing to engage the process is probably a lot smaller than the universe of people who just want to get books easily.
What Sony has is a kind of halfvast iTunes approach to their ebook store. Maybe if they improved it, they could have the same kind of seamless experience that iTunes & the iTunes store has. But then, they'd have to improve their store...