Originally Posted by Nate the great
No, geeks are PDF-phobic. I've now seen data from 3 different places that show PDF is the most popular format. The average user obviously doesn't care.
Too blanket if a statment to be true, I know plenty of geeks that prefer PDF.
What's that old addage "people like what they know" I'm thinking people rather prefer PDF over any other book format because they are comfortable with that technology.
Which is why PDF always trumps all the other formats in popularity.