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Doesn't anyone else advertise?
Kindle has brand recognition because they advertise like crazy. Just look at this site. Most of the ads I see are for the Kindle and sometime the Bebook. That's actually the reason I have not purchased a Kindle. I figured something better had to be out there without buying into their media frenzy. This site has been a great help in learning what other devices are available. But the general public that doesn't want to spend time researching e-reader devices? If they live in the US, they will probably buy a Kindle.
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