Originally Posted by daffy4u
Why do you think it might take four or more Kindles to get one that doesn't fade? I bought 2 Kindle 2s and neither of them have fading issues.
Well, I went through EIGHT before I got one that actually didn't fade in the sun, so consider yourself very lucky (or me very unlucky).
It is a QC issue: It's apparently cheaper to simply send out replacements for those who notice the problem screens, than take the time to run a UV light over every unit.