The following is a load of rubbish. As long as Amazon keeps the Kindle eBooks just for the Kindle, Amazon is not going to mainstream eBooks at all.
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If the Kindle’s popularity keeps growing, then it may be remembered as the spark that finally ignites mainstream e-books. Someday, other gadgets may even be described as “Kindleizing” their fields. In that case, “Kindle” will be the first product name that ever went from verb to noun — and back to verb again.
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