I am not sure why but I wasn't too worried. The current price of the Bebook in AUD is $399 which is much less than the Euro conversion.
So with the discount and shipping it came to $413.77 AUD. That is a good price and comparable to what I paid for the Sony.
For the Sony saga shee here:
The short of it is the Australian dollar has fallen and where I could get the PRS-505 delivered for under $400 AUD a few months ago it is now going to cost over $560. That made ordering the Bebook an no brainer.
I am keen to try out some of the features of the Bebook. The navigation on the Sony really annoyed me so I am looking forward to folders.