From Baen Books
We'd like to announce some changes to the "Gift a Monthly Baen Bundle to a Friend" promotion in order to alleviate confusion with how the program currently works.
Starting today, purchasers of Monthly Baen Bundles can gift a coupon worth $9.99 off anything in the Baen Ebookstore to a friend who is not currently a Baen Ebooks customer. Only one coupon can be sent at a time, even if you buy multiple Bundles at once. The coupons still expire in a year's time.
It's come to our attention that the coupon issued as part of the "Gift a Monthly Baen Bundle to a Friend" promotion can cause problems for customers who purchase a Monthly Baen Bundle last minute. The program is no longer compatible with the way Bundles work as Monthly Baen Bundles now have a purchasing expiration date. Even though the coupons state they are good for a year, a purchaser's friend is unable to redeem the coupon because the date to purchase the bundle has already passed.
If a customer chooses to use the coupon towards a Monthly Baen Bundle, eARC, or anything else that costs more than $9.99, then yes, they will have to pay the difference.
The new program is named "Gift A Free Baen Ebook", and the accompanying text clearly states that the purchase of the Monthly Baen Bundle entitles you to invite a friend to enjoy one Baen Ebook for free. The email sent to the recipient states you are receiving a Baen Free Ebook and the certificate is worth $9.99. We believe this change will actually reduce confusion as many new Baen Ebooks customers need some guidance in the way our Bundles work, or did not understand the free Bundle was limited to the Bundle their friend purchased. Opening it up to $9.99 off anything gives the new customer more options to explore our site and pick an Ebook that piques their interest.
The Monthly Bundle Coupons are no more, it is now the "Gift A Free Baen Ebook" which means that in order to do a chain then the person reciveing a coupon will have to make up the difference between $9.99 and the $18.00 bundle price. If you do not want to pay the difference then please send the coupon to the next person.