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Old 01-26-2013, 05:22 PM   #17
fjtorres
Grand Sorcerer
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Depends. Depends. Depends.
Is the book billing itself as a gritty murder mystery? No.Way!
Is the book billing itself as a light-hearted action romp, rom-com, or zany fantasy?? Hail, yay-ahh!

Covers always tell you something about the book and the publisher and what kind of customer they are aimed at. An anime-style cover tells me they're aiming at folks that are familiar with manga and anime tropes and themes. And console gamers.

Just like this upcoming live action movie:
http://www.youtube.com/watch?v=gf-KCPFmc0o

Among all the anime cues in that trailer there is one dead-giveaway of the movie's genre credibility: the computer voice in the trailer is instantly recognizable to anybody exposed to current-generation video games.

Spoiler:

"There will be cake".
Spoiler:

Yup, PORTAL's GLADOS makes her movie debut.



Yeah, I'll be there on opening day.
They had me at GUILLERMO DEL TORO + Giant MECHA.

Anyway, covers are *marketing* tools.
Just like blurbs, back-cover text, and titles.
(And movie posters and trailers.)
Done right, they'll help the right customers find the right book; done wrong they'll annoy the browser and cost a sale.

Last edited by fjtorres; 01-26-2013 at 05:28 PM.
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