I agree that most of these aren't "Romance" in the normal genre sense. I don't mind that; romance characters and tropes can be off-putting to people outside the genre, and there's no shortage of good discussion of the genre itself at
Smart Bitches, Trashy Books. As a long-time avid romance reader, I'm plenty happy for February's selection to be "books with strong romantic elements" rather than "books that almost everyone agrees belong on the /romance/ shelf." I would rather romance got some indirect attention than that the genre was excluded entirely because most people here don't care for it.