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Old 11-03-2012, 12:24 PM   #40
Elfwreck
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Location: SF Bay Area, California, USA
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Quote:
Originally Posted by frahse View Post
There are no guarantees except one, and that one is that if you give up trying to stop piracy because it is hard, you will then have more.
Among the things not guaranteed is that "piracy" costs authors more money than the attempted prevention measures.

Quote:
What needs to be done is to make sure piracy isn't something the ordinary reader will endeavor to do.
To do this, make purchases easy, convenient, and reasonably priced. Most people aren't scam artists or thieves--but they often feel justified in evading policies designed to make their lives difficult.

Quote:
It should be made impossible for them,
Not gonna happen. As long as there is both written content and access to keyboards, people will be able to create unauthorized copies.

Quote:
or very difficult, or not easy, or not nice. Any effort at any level has to help the author. Don't give up because you get bad mouthed.
Any reasonable effort to stop unauthorized file-sharing will stop some. (Some efforts won't, but I'll grant that most types of DRM will prevent some sharing.) That does not translate to "will help the author."

Authors are not helped by preventing piracy; they are helped by increasing sales. Measures to prevent piracy only help authors if those efforts cause sales. Measures to prevent piracy *harm* authors, if the pirates are not potential sales, and the author wasted time and money on DRM applications and take-down notices that they could've spent doing promotions or writing the next marketable work.

Anti-piracy measures can be part of a plan to increase sales... but authors need to be aware that their income isn't based on how many pirates they stop. Authors need to find their market and convince them to buy; preventing them from copying doesn't automatically do that.
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