Originally Posted by CWatkinsNash
The lost customers are those who were previously or potentially buying, not always the infringers. When a large company sues an individual for obscene amounts of money, it can look bad to some people. It isn't a matter of who is right, it's a matter of scale and perception. I am not one of those people because I can't possibly keep track of labels, publishers or studios, but there certainly people who do and make their buying decisions accordingly.
Why do you assume that paying customers are against companies suing freeloaders that get the same services for free? You are correct about the obscene amounts of money demanded in those lawsuits, but I am sure most paying customers want prices to be lower, which can only happen if companies can find ways to stem such losses.